Description
📊 **PPC & Paid Media Specialist**
🏢 **About Me:** I am a data-driven digital marketer with 3 years of hands-on experience managing paid search and social campaigns. I specialize in scaling e-commerce, service, and education brands by optimizing acquisition costs and maximizing ROAS. I am looking for a stable, growth-oriented role where I can take ownership of ad accounts.
🎯 **Core Expertise:**
• Building and optimizing Google Ads campaigns (Search, Display, Shopping).
• Managing Meta Ads (Facebook/Instagram) for targeted lead generation and sales.
• Analyzing user behavior and conversion funnels via Google Analytics 4 (GA4).
• Implementing tracking and tag management using Google Tag Manager (GTM).
• Conducting A/B testing on creatives, landing pages, and audience segments.
📈 **My Track Record:**
• 3 years of experience managing monthly ad budgets ranging from $300 to $3,000+.
• Consistently reduced Cost Per Acquisition (CPA) by 30-50% through rigorous bid and creative optimization.
• Increased overall conversion rates by 40-60% via landing page A/B testing and funnel improvements.
✨ **What I Offer:**
• Target Salary: $75,000 USD annually.
• Setup: Full-time, on-site role in Chicago, IL.
• A systematic approach to campaign management and deep analytical skills.
• Fluent Ukrainian and conversational English (B1).