Опис
I am a commercial finance professional with 4 years of experience partnering with sales and marketing teams to drive revenue growth and optimize promotional spend. I specialize in building predictive models that forecast demand, structuring complex sales incentive plans, and providing granular visibility into product-level profitability.
Career Timeline & Commercial Impact:
08.2020 - Present: Senior Commercial Analyst at a major Pacific Northwest FMCG distributor. I manage the financial modeling for all national retail promotions, calculating the ROI of trade spend and slotting fees. I built an automated demand forecasting model using historical sales data and seasonality indices, which reduced end-of-quarter inventory write-offs by 15%. I also design the quarterly bonus calculators for a 50-person sales force, ensuring alignment with gross margin targets.
06.2018 - 07.2020: Pricing Analyst at a regional beverage company. Conducted elasticity studies and managed price book updates across 3 distribution channels.
Analytical Stack & Business Partnering:
- Data & BI: SQL (writing complex queries to extract POS data), Power BI (building interactive sales dashboards), Advanced Excel (VBA, Power Query).
- Commercial Metrics: Gross margin return on investment (GMROI), price elasticity, trade promotion optimization, customer lifetime value (CLV).
- Systems: SAP SD module, NielsenIQ data integration, Salesforce (financial reporting).
I hold a Bachelor of Business Administration in Business Analytics from the University of Washington. I am highly proactive, possess a deep understanding of retail math, and excel at translating complex data into compelling narratives for the C-suite. I am seeking a hybrid or on-site role in Seattle.